Subaru sponsors new Walk n’ Wag Doggie Coastal Adventure

Subaru's Walk n’ Wag Doggie Coastal Adventure

Subaru's Walk n’ Wag Doggie Coastal Adventure is on Saturday, October 28 in Maraetai, Auckland.

The inaugural Subaru Walk n’ Wag Doggie Coastal Adventure is a dog-friendly event to be held on Saturday, October 28th at Leigh Auton Reserve, Maraetai, Auckland.

This new dog-centric adventure is an extension of the two-year partnership Subaru of New Zealand has had with the Aramex Kiwi Walk & Run Series. The eight events around the country - from Nelson to the Bay of Islands and everywhere in between - are all about Kiwis exploring their beautiful backyard. The Subaru Walk n’ Wag Doggie Coastal Adventure is a trail walk like the other Kiwi Walk & Run events - only this one is all about the dogs too.

Subaru of New Zealand’s National Marketing Manager Daile Stephens is a proud dog owner and is excited to see the dog-focused Kiwi Walk and Run Series event come to life. The Subaru Walk n’ Wag Doggie Coastal Adventure has been part of the vision since Subaru became the series official vehicle supplier in 2021, due to the high proportion of Subaru owners that own dogs.

“Our market research has revealed that nearly three-quarters of our Subaru vehicle drivers own dogs, so we saw a good alignment which resulted in the launch of the Subaru Walk n’ Wag Doggie Coastal Adventure.”

“Subarus are the ideal vehicles for adventurous families. Not only do their All-Wheel Drive capabilities enable Subaru drivers to live a ‘bigger life’ through leaving their everyday commute behind and heading off the beaten track, there’s also plenty of interior space for the family and their fur babies to come along too.”

“Maraetai is Auckland’s easternmost suburb and follows the stunning Pohutukawa Coast, so we chose it as the perfect location for participants to bring their pooches along to enjoy a fun, Kiwiana event. As with all Aramex Kiwi Walk & Run Series events, there will be Kiwi-themed pitstops along the way, offering iconic national treats such as Cookie Time biscuits, jet plane lollies and fresh kiwifruit. Obviously, we will also be catering for everyone’s furry friends and there will be pawstops to keep them hydrated,” Mrs Stephens says.

The event’s three distances are the short course: 4.5km; mid-course: 7km; and long course: 11km.

A portion of each entry fee will go towards Paw Justice, which is an animal welfare charity. Paw Justice exists to force change and educate and encourage people to make good choices around their pets. Ultimately, Paw Justice wants members of the public to practice, promote and maintain responsible pet ownership. 

Entries for the Subaru Walk n’ Wag Doggie Coastal Adventure open on May 1st at 9am and Subaru will shout the first 50 entrants their entry fee to celebrate the brand’s 50th anniversary of producing All-Wheel Drive vehicles.

To make sure the day runs smoothly, dogs must be always on a non-retractable leash and entrants are permitted to bring one dog per adult.

Closer to the event Subaru will have further competitions to win in relation to the event. Be sure to follow Subaru on Facebook and Instagram to be in with a chance to win.

Entry fees are dependent on the distance: Kids - 15 and under start at $14; Adults – 16 and over start at $33. Dogs are included as part of each adult entry fee.

Read more about the Subaru Walk n’ Wag Doggie Coastal Adventure and enter here.