Impreza - the complete small car
Subaru's all new fourth generation Symmetrical All Wheel Drive Impreza is the complete small car package with a new level of sophistication, style and technology to position it at the premium end of the small car segment.
Both hatch and sedan offer massive improvements in fuel efficiency and emissions, and introduce multiple new features including, fuel-saving Auto Stop Start, a new generation horizontally opposed Boxer engine, interactive Multi-Function Display computer options and a choice of Subaru Lineartronic™ Transmission (SLT) and six-speed manual gearboxes.
The Impreza is priced from $34,990 for the 2.0i manual sedan and hatch.
Impreza's spacious cabin, high grade interior trim and stylish exterior design combine with technological advances to present a formidable high quality package.
New Impreza is the most efficient generation of Subaru's small car to date and with its unique Subaru Lineartronic (CVT style) transmission it consumes just 6.8 litres of fuel per 100 kilometres in the combined cycle, a massive 22 per cent better than the superseded Impreza automatic. The six speed manual consumes just 7.1 l/100 km (combined), which is 20 per cent better than the outgoing five speed manual model.
Emission reductions are even more impressive - Impreza with SLT produces just 157 grams of CO2 per km, 24 per cent ahead of the outgoing four-speed automatic. The manual produces 164 g/km - a 21 per cent improvement.
Inside, soft touch surfaces, high-grade switchgear and generous occupant space distinguish Impreza, which also offers the option of a premium Multi-Function Display, with a vast array of information at the driver's fingertips.
The Impreza line-up comprises of four models. The 2.0i comes with the choice of Lineartronic™ (SLT) or six-speed manual transmission, Auto Start Stop, paddle shift (SLT-only), steering wheel audio and cruise controls, climate control air conditioning, Bluetooth®*wireless technology, USB connection, Multi-Function Display (fuel efficiency, temperature and clock), body coloured wing mirrors and door handles.
The Impreza 2.0i-L adds premium Multi-Function Display with reversing camera, dual zone climate control air conditioning, chrome front grill, 16-inch alloy wheels, centre console box with sliding armrest, leather trim steering wheel/gear shift, rear privacy glass and front fog lights.
The Impreza 2.0i-S adds (to 2.0i-L specification): upgraded speedometer, upholstery and trim; alloy pedals, chrome-type front fog light surrounds, chrome-type door handle inserts, indicators in wing-mirrors, chrome-type fog light surround and rear garnish (sedan-only), side skirts and 17-inch alloy wheels.
The range topping 2.0i-SL has in addition to the “S” model factory fitted satellite navigation, electric sunroof, leather trim and power driver's seat.
"Our all-new Impreza will attract new customers to the brand with its focus on improved exterior styling and interior space, comfort and design,” said Wallis Dumper, the Managing Director of Subaru of New Zealand.
"Additionally, it's more fuel efficient, environmentally friendly and better equipped.
"Impreza sends the strongest possible message that Subaru's new design direction is a winner on so many fronts, from technology to quality, comfort, efficiency and style.
"Combine those factors with Subaru's All Wheel Drive, safety, durability, engineering and retained value, and you can see that Subaru is firmly committed to growth combined with quality products.
“The all-new Impreza is surprisingly spacious internally so those driving previous generation Legacy and Outback models that are after a comparable sized car internally will be pleasantly surprised given the generous space on offer in these new models.
"Impreza appeals to people with both an urban lifestyle and a spirit of adventure. Factor in the choice of sedan and hatch variants with advanced new engine and transmission options, and you emerge with a truly modern, stylish and economical package.
"Fuji Heavy Industries have done a great job on producing a cabin with panoramic views and a sense of space housed in its small car dimensions. This is a fantastic feat when you consider the level of structural strength and safety inherent in Impreza's design.
"The quality of interior materials, including the soft-touch dashboard treatment, reflects FHI's commitment to raising the bar.
"The designers are also encouraging greater awareness of economical driving styles via the information shown in the Multi-Function Display, particularly the premium version in Impreza 2.0i-L and 2.0i-S and 2.0i-SL.
"We are delighted by the significant advances represented by new Impreza and that's already been reflected in the level of showroom interest since details started emerging last year. Based on that feedback we see a bright future for a car that is a cornerstone of our range."
Subaru offers an All Wheel Drive option to customers considering European cars with similar economy but in a complete 2.0 litre value package. This car presents a great alternative to the 1.6 or 1.8 litre front wheel drive only cars and comes with the added value of Japanese reliability.
Impreza highlights include an auto stop start fuel saving feature with the engine restarting in as little as 0.35 seconds. Fuel economy is 6.8 litres per 100 kilometres on the combined cycle with just 157 grams of CO2 per km for the SLT model.
The Lineartronic SLT transmission with steering wheel paddle shift is smoother and 10 per cent more fuel efficient than the superseded four-speed automatic while the six speed manual has a short stroke gear lever for easy shifting, producing great efficiency.
The new third generation Boxer motor produces 110 Kilowatts at 6200 rpm and 196 Newton metres at 4200 rpm. The long-stroke design delivers approximately 10 per cent better fuel economy due to engine changes alone.
A dual active valve control system provides performance and efficiency gains, with an 18 per cent reduction in piston weight, 20 per cent reduction in connecting rod weight for major low and mid-range torque improvements. The motor is Euro 5 compliant.
Impreza’s body is about 10 kgs lighter, but its bending stiffness has been increased by around 25 per cent. The stylish hawk eye headlights provide a greater spread of light.
The sedan will have particular appeal to those in want of a sleek styled car that has leg room for passengers but still leaves space in the garage. The hatch features the benefits of more utility space.
Impreza’s extended wheelbase has resulted in a spacious widebody cabin for a small car with ultra low noise vibration and harshness to enhance comfort. And there is high quality, soft touch materials used on the dashboard and door trims.
A wide field of vision is a significant safety benefit and the large cargo area is not compromised by child restraints which attach to the rear seat backs.
New Impreza has a five star ANCAP crash test rating, with seven airbags, including a driver's knee SRS airbag. A reversing camera is standard on 2.0i-L, 2.0i-S and 2.0i-SL models.
Impreza's body and chassis structure are strengthened at critical points to reduce the likelihood of occupant injury in heavy impacts. Together with precise steering, this delivers a sense of stability.
Subaru's new design direction, reflected in Impreza, includes excellent field of vision from the cabin, aided by pillars located further forward and door mounted wing mirrors, reducing blind spots.