Subaru of New Zealand is heading to Fieldays® for the very first time — and we’re turning up with a showstopper.
The all-new Subaru Forester will make its first public appearance at the Southern Hemisphere’s largest agricultural event. Now in its sixth generation, the Symmetrical All-Wheel Drive Forester has spent nearly 30 years earning its place as a Kiwi favourite, from school runs, to ski trips, to weekend adventures, and everything in between. On display at Site I48, the new Forester is ready to catch the eyes of the rural Kiwi audience from June 11 to 14 at Mystery Creek Events Centre.
While the model line-up and specs for New Zealand will be revealed closer to the launch, the all-new Forester will be the first Subaru model in New Zealand to feature the next-generation strong hybrid e-Boxer powertrain — marking a significant step forward for the brand locally.
Kym Mellow, General Manager of Inchcape New Zealand, the distributor for Subaru of New Zealand, says it’s a double milestone for the brand.
“This is our first time at Fieldays®, and what better way to make an entrance than with the all-new Forester. It’ll be joined by its Subaru SUV siblings, the Crosstrek and Outback — all equipped with Subaru’s legendary Symmetrical All-Wheel Drive (AWD) technology, built for the kind of back roads many Fieldays® visitors travel every day.
“AWD is an essential feature for New Zealand conditions. When your Subaru detects a loss of traction, it instantly transfers power to the wheels that still have grip, giving you greater stability, more control, and added confidence behind the wheel,” he says.
Also on display will be the MY25 Subaru WRX for our performance enthusiasts and fans. For the budding race drivers, Subaru will have a racing simulator set up, where you can take a WRX for a virtual high-speed, lap around the Taupo Motorsport Park track. Whoever sets the fastest lap at the Fieldays® event will win a real-life WRX Experience on the track, courtesy of our friends at Taupo Motorsport Park.
Subaru will also host the team from Street Smart, who will talk about their role as one of New Zealand’s leading driver education programmes and the importance of road safety for Kiwi teens learning to drive. As Street Smart’s Official Vehicle Partner, Subaru of New Zealand provides vehicles for the Street Smart programmes at Hampton Downs Motorsport Park, Taupō International Motorsport Park, and Highlands Motorsport Park.
Keep an eye out for Subaru ambassadors Art and Matilda Green, who’ll be stopping by to check out the all-new Forester, chat with visitors, and share their take on lifestyle, wellness, and life on the road.
More details on the Subaru Forester model line-up, specifications, and availability for New Zealand will be announced closer to launch.
In the meantime, customers eager to experience the next-generation Subaru Forester can register their interest here.
Subaru of New Zealand
Subaru of New Zealand prides itself on getting Kiwis to where they’d rather be. With Subaru’s legendary All-Wheel Drive as standard, New Zealanders have the freedom to explore the beauty in their own backyard — in a country where the weather changes as quickly as the landscape. It’s no wonder New Zealand is often called ‘Subaru Country’, proudly home to the highest number of Subaru drivers per capita in the world.
Exclusively distributed by Inchcape since 1992 — the leading global independent automotive distributor with decades of experience connecting leading car brands with customers around the world — Subaru of New Zealand reflects the brand’s commitment to high-quality engineering, advanced safety, trusted reliability, an enjoyable driving experience, and genuine value. That commitment is delivered through a nationwide network of independently owned and operated dealers, from Auckland to Invercargill.
Today, Subaru of New Zealand is recognised as one of Subaru’s top global distributors — driven by innovative local marketing and a sharp focus on customer experience. To find out more, visit subaru.co.nz and to learn more about Inchcape visit inchcape.com/en-au