Settle for everything with the all-new Subaru Impreza

Subaru Impreza press imagery 6

The all-new Impreza arrives in New Zealand redesigned from the ground up.

Settle for everything with the all-new Subaru Impreza

  • The all-new sixth generation Subaru Impreza boasts a stylish, sleek hatchback design adorned with alluring lines and an energetic sportiness that sets it apart from its competitors.
  • Subaru’s legendary Symmetrical All-Wheel Drive, combined with the precision-engineered Boxer engine’s low centre of gravity deliver enhanced handling dynamics, unrivalled stability, and superior confidence on the road.
  • The all-new Subaru Impreza adopts a human-centred design approach, raising the bar for driver and occupant comfort.
  • The MY24 Impreza is powered by a proven direct injection 2.0-litre Boxer engine paired with a Lineartronic® transmission with 8-speed paddle shift manual mode.
  • The high-specification variant comprises myriads of safety and infotainment technologies along with all your favourite creature comforts.

Synonymous to the Subaru brand across the decades, the all-new Impreza arrives in New Zealand redesigned from the ground up, delivering a whole new standard of technology, styling and capability.

From rally stages across the globe and ski field carparks around New Zealand, Impreza has been a hallmark of Subaru history. This much-loved model has been a member of the Subaru family for three decades, with the current sixth generation Subaru Impreza recreated with a focus on delivering a sportier and more versatile offering for drivers. 

Priced at $44,990 RRP1, the all-new Subaru Impreza is available in the highest specification, as an attractive hatchback, offering customers a value-packed compact car.

Owners of the MY24 Subaru Impreza will enjoy more luxury than they’ll ever need for an adventure and more capability than they’ll ever need in the city. The all-new Impreza allows its drivers to want for nothing and settle for everything.

Created with Subaru’s impressive DNA, the compact Impreza has Symmetrical All-Wheel Drive, a 2.0L direct injection Boxer engine and EyeSight technology.

The highly spec’d model includes an 11.6” touchscreen with satellite navigation, wireless phone charging and wireless Apple CarPlay™ or Android Auto™, Subaru Vision Assist, Driver Monitoring System, leather upholstery with heated front seats, 18” alloy wheels, 360-degree view monitor and electric sunroof.

Subaru of New Zealand’s Managing Director Wallis Dumper says: “Historically the rally-inspired performance and reliability of the Impreza captured the hearts of enthusiasts in New Zealand, where the car became renowned for its adventurous spirit and ability to tackle rugged landscapes.”

“Fast forward to 2024 and the latest version of Impreza still offers superior handling in all conditions, underpinned by All-Wheel Drive and encapsulated within a sporty design. Latest advancements mean Impreza features the most modern version of Subaru’s safety tech, and of course Subaru reliability and retained value.”

“From city streets to mountain trails, the Impreza remains a true companion for those who value performance, safety, and a connection to the road."

The all-new Subaru Impreza boasts a proven direct injection 2.0-litre Boxer engine, perfectly complemented by a Lineartronic® transmission with an 8-speed paddle shift manual mode. This dynamic combination ensures a smooth and nimble driving experience with sublime handling characteristics thanks to Subaru Symmetrical All-Wheel Drives renowned handling prowess. 

An improved Subaru Global Platform (SGP) instils an even greater sense of confidence. The enhancement bolsters cabin strength and helps to deliver a quieter, more comfortable ride, developing the overall driving experience.

The sixth generation Impreza continues Subaru’s relentless pursuit of manufacturing ultra-safe vehicles. It comes equipped with the latest generation Subaru EyeSight® Driver Assist System with an improved stereo camera and a new Wide-Angle Monocular Camera. These features combined offer the following enhanced functionalities to the all-new Subaru Impreza:

  • Significantly wider field of view
  • Speed sign recognition
  • Lane Centring function

In addition, all-new Impreza features the intuitive Driver Monitoring System – Driver Focus2 (DMS) providing another layer of safety, as well as convenience, to help further reduce the chance of accidents. Whilst the inclusion of 9 SRS3 airbags helps ensure the vehicle is well-equipped to better protect occupants in the event of a collision.

Inside the all-new, next generation Subaru Impreza, a carefully redesigned cabin takes the driving experience to a whole new level, with leather upholstery and heated front driver and passenger seats. With a host of updated entertainment features and added conveniences, Impreza ensures occupants always travel in style and comfort.  

These new cabin features include an impressive 11.6-inch portrait-oriented infotainment touchscreen, allowing for intuitive control of various multimedia functions. Additionally, the sixth generation Subaru Impreza boasts wireless Qi smartphone charging4, wireless Apple CarPlay™ and Android Auto™ connectivity5 and both USB type A and USB type C ports.

The MY24 Subaru Impreza features a smart key and push-start ignition, LED headlights with auto off (dusk-sensing) and power-folding door mirrors. Front cornering lamps and High Beam Assist (HBA) are also included.

Equipped with all the creature comforts that they require and more, the new generation Subaru Impreza gives its owners everything they desire and everything they need. Coupled with Subaru’s DNA and the capability to take them on off-the-beaten track adventures, along with more competency than its drivers ever require in the city, Impreza enables them to have it all.


For more information contact:

Catherine Pattison
Public Relations
Inchcape New Zealand
Mobile: 0274455389


1. Recommended Retail Price (RRP) is $44,990. RRP includes GST and excludes on road costs and accessories. Any resale condition of sale set out or indicated are herein a recommended price only.

2. Driver Monitoring System performance and capability dependent on environmental and technical conditions. Refer to Owner’s Manual for full details. 

3. SRS: Supplemental Restraint System. Effective when used in conjunction with seatbelts.

4. Compatible Qi enabled, and compliant device required.

5. Compatible Apple® or Android™ device required.

6. Subaru Corporation (the Japanese manufacturer of Subaru cars) has publicly stated its aim to reduce the number of fatal accidents in a Subaru vehicle to zero by 2030 as well as the number of fatalities among pedestrians, cyclists and the like as a result of a collision with a Subaru vehicle. For more information on Subaru Corporation’s CSR initiatives visit

7. Harman Kardon® is a registered trademark of HARMAN International Industries, Incorporated. 

Subaru New Zealand reserves the right to change mechanical specification and equipment levels without notice.


Explore the all-new Impreza at

Impreza Press Kit: